Challenges and Priorities for Graduate Enrollment Professionals: Navigating a Dynamic Landscape

Thursday, April 24, 2025

1:30 PM - 2:30 PM PT

Presenter(s)

Pamela Kiecker Royall, PhD (she/her/hers)

Head of Research, Marketing and Enrollment Solutions
EAB
RIchmond, Virginia, United States
Donald Resnick, MBA, PhD Coursework

Global Higher Education Consultant
Independent, United States
Keith Ramsdell, MEd

VP for Enrollment Management and Marketing
Ashland University
Ashland, Ohio, United States

This interactive panel discussion provides new data from a series of surveys completed by graduate enrollment professionals, including many NAGAP members. We examine top-of-mind issues in the work life of graduate and professional school enrollment managers and compare findings from five full research cycles that include 17 separate studies. Seasoned professionals with varied engagements in graduate enrollment share personal experiences and data-driven insights to support your strategic planning. Topics include graduate recruitment efforts and enrollment outcomes, current work environments, the role of AI in graduate admissions, and assessment of the current graduate enrollment landscape.